Privacy Policy

Information we collect

We may collect contact details, parent or guardian information, child profile details, assessment answers, and other information you submit when expressing interest in a program or completing an assessment.

• Contact information such as name, email address, and other details you provide voluntarily.
• Child-related information you choose to share for enrollment or readiness evaluation.
• Technical and usage information such as approximate device, browser, page activity, and referral data.

How we use information

• To operate the site and process assessment or enrollment submissions.
• To communicate about cohorts, updates, billing, support, or requested information.
• To improve the website, curriculum experience, and marketing performance.
• To protect the site, users, and business from abuse, fraud, or technical issues.

Web Analytics (Cookieless)

We use Vercel Web Analytics, provided by Vercel, Inc. in the United States, to understand traffic and use of this website. Vercel Web Analytics does not use analytics cookies or local storage and does not use persistent identifiers to follow visitors across different websites or days.

• Lawful basis: We rely on our legitimate interests under Article 6(1)(f) of the UK GDPR and EU GDPR to understand website performance and improve our services and application journey.
• Data collected: Analytics data may include timestamps, page and route views, referrer information, filtered query parameters, country or region, browser and operating-system details, device type, and analytics-script version. Vercel distinguishes visitors using a cryptographic hash derived from request information. The hash resets every 24 hours and is not used to track visitors across websites.
• Retention and transfers: Vercel retains aggregated analytics information in accordance with our account settings and its applicable terms. Where information is transferred internationally, Vercel states that it uses safeguards including Standard Contractual Clauses and participates in the EU–U.S. Data Privacy Framework, its UK Extension, and the Swiss–U.S. Data Privacy Framework.
• Your right to object: You may disable future analytics events from this browser at any time using the control below. This preference is remembered locally on your device and can be reversed whenever you wish.

How information may be shared

We may share information with service providers that help us host the website, process forms or payments, analyze usage, or support operations. We may also disclose information when required by law or to protect rights, safety, and security.

We do not sell personal information for money. If our sharing practices change materially, we will update this policy before applying the new practice.

Retention and security

We keep information only as long as reasonably necessary for the purposes described in this policy, including support, recordkeeping, legal compliance, and service improvement. No method of storage or transmission is completely secure, but we use reasonable administrative and technical measures to protect information we hold.

Your choices

To make a privacy-related request, please use the Contact page and clearly describe the request so we can verify and process it appropriately.

• You can request access, correction, or deletion of information you previously submitted.
• You can opt out of non-essential marketing emails by using the unsubscribe link when available.
• You can adjust browser settings to manage cookies and similar technologies.